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6 Reasons Why Your Content Marketing Spend Is Wasted
It’s been five years since the term content marketing started taking over the Internet. An overwhelming majority of both B2B and B2C companies are now using content marketing in some form – about 70%...
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Content Optimization in Real Time to Improve Marketing ROI
To maximise your return on investment it’s important to generate the right marketing content for your target audience. Interactions between brands and their customers have increased in speed and...
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Real time content optimization – search engine vs customer experience
Marketers have had an obsession ever since the first search engines were launched in the early 90s: How to rank higher than competitors on results pages for a particular query or keyword. But...
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The micro & macro influencer. What are brands missing?
Influencer marketing – the latest weapon in a brands arsenal. But what really is an influencer? How do Micro and Macro influencers differ? Influencer content is powerful on it’s own but what are...
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Green is the new black
The UN’s COP 26 summit saw two weeks of world leaders, regional mayors and local council representatives deliberating, debating, and deciding on the policies that will shape our environment for...
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Unify and Elevate Your Brand’s Content Strategy with Knexus AI
In today’s digital landscape, content is more than just king—it’s the very lifeblood of effective marketing and brand engagement. Yet, with so many sources and types of content available, managing and...
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